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Frequently Asked Questions

Please select any of the following questions:

Q. Is there a Long Term Contract
Q. How are your leads different?
Q. How do I know the leads I receive are qualified?
Q. How does Archer Leads generate its leads?
Q. How is Archer Leads different than other leads providers?
Q. What do you mean by Semi-Exclusive Leads?
Q. How much do your leads cost?
Q. When will we receive the leads?
Q. How will I receive my leads?
Q. When are the leads delivered?
Q. Can we choose our own leads?
Q. Do you have a return policy for bad leads?
Q. What is the close ratio of your leads?
Q. How can I contact Archer Leads?

Q. Is there a long term contract?
No. With no long term contract and a low minimum order, your road to success is virtually risk free.

Q. How are your leads different?
We only advertise in places where there is no direct competition. Compare this other lead providers that place advertisements on major mortgage or banking sites, where each ad is seen along with 4-5 competitors at the same time, including other lead providers and financial institutions. You can be sure each person is filling out more than one mortgage information request and getting called up to 10 times.

Q. How do I know the leads I receive are qualified?
Our leads are looking to buy your product or service. Each of our leads has to fill out a detailed questionnaire. Most of the questions are based on industry standards, so the level of detail is consistent. Those people who are interested in buying your products or services fill in 15-30 fields in each questionnaire and specifically request that you contact them. Additionally, Archer Leads periodically contacts its leads in advance to confirm the interest in your products or services.

Q. How does Archer Leads generate its leads?
We spend thousands of dollars every day in a number of different nationwide marketing programs to acquire leads for our clients. Some of these include:

1) Driving large volumes of targeted online traffic to our consumer-based web sites where customer requests quotes for our clients’ products or services
2) Placing millions of advertisements throughout our affiliate networks
3) Partnering with a number of high volume online marketing firms to increase the visibility of the products and services that our clients offer.
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Q. How is Archer Leads different than other leads providers?
Expertise, Service, and Consistency. The team at Archer Leads includes some of the early pioneers of online marketing and have over 8 years of ad agency experience developing online marketing programs for clients. Our sales staff also has 6-10 years of related industry experience in each of our product lines, so they know what our clients need to sell their products and services.
Finally, what really separates Archer Leads is a drive to keep your lead quality consistent. Archer Leads uses proprietary techniques to ensure that you do not receive great leads one week and then really bad leads the next. No other company does more to ensure that your lead quality remains consistent.

Q. What do you mean by Semi-Exclusive Leads?
For some products such as mortgage leads, our leads are provided to more than one lender or mortgage broker. On average each lead is sold between 2 to 2.5 times, so the amount of competition is limited.

Q. How much do your leads cost?
While we have some standards for the base price of each of our leads, some customers request additional criteria be added to their lead orders. As a result, the total price of each lead is dependent on your particular criteria. Our leads can be purchased from as low as:

  • Mortgage - $20 per semi-exclusive lead
  • Life Insurance - $20 per exclusive lead
  • Real Estate Leads – Please Call
  • Other Insurance Products – Please Call

Please contact us at (415) 294-5323 for information on leads that would suit your business.

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Q. When will we receive the leads?
Leads, based on your criteria, are generated in real time from our marketing programs and delivered to you as soon as you are ready to receive them, but no later than the next business morning.

Q. How will I receive my leads?
You will receive your leads by email and directly to your personal account in our Leads Management System, where you can retrieve your leads from anywhere that you have an internet connection.

Q. When are the leads delivered?
Generally the leads are delivered by 3pm EST.

Q. Can we choose our own leads?
Archer Leads does not allow for browsing or selecting the specific lead you want, but allows you to select your minimum requirements to ensure you get the leads you want, when you want them.

Q. Do you have a return policy for bad leads?
Absolutely. We will replace any lead that contains incorrect or incomplete contact information, or any lead that is old or outdated. It’s in our interest that you have every chance to close a lead. Our online Lead Management System allows you to easily return bad leads.
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Q. What is the close ratio of your leads?
Just as they wouldn’t call it fishing if you caught a fish on every cast, we wouldn’t call them leads if they bought every time. Based on the feedback from our clients, our leads become sales 10-30% of the time for exclusive leads, and 5%-20% of the time for mortgage semi-exclusive leads.. We sell our leads to end users (not to other lead providers), so you are not competing with an unusual amount of competition.

Q. How can I contact Archer Leads?
Please visit or contact us at:


Address:

Archer Leads, Inc.
275 5th Street, 4th Floor
San Francisco, CA 94103

Telephone:

(415) 294-LEADS
(415) 294-5 3 2 3

Fax:

(415) 294-5 3 2 3

Customer Service:
Technical Support:
Sales:
Partnerships and Alliances:

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